Starting an Affiliate Program

AFFILIATE PROGRAM OVERVIEW

Let's do a quick review. An affiliate program is a program in which anyone can sign up to "resell" or "recommend" a product to someone else in exchange for a portion of the sale. This method of marketing has boomed on the Internet because it is a WIN-WIN for both the referrer and the company. The referrer makes money without having to run that particular type of business and the company wins by getting a new customer and only paying the referrer AFTER a successful acquisition.

Well, since many of you reading this have done a lot of research; you probably already knew that. But, this article will give you valuable insight in to how to build your own affiliate program. Also, it is a fact that MOST affiliate program lie stagnant and never product any noticeable, new sales. We will give you tips, tricks, and point out some pitfalls. Read on...

AVAILABLE AFFILIATE SOFTWARE / SERVICES

First, we want to know what options exist for starting our own affiliate program. After it is set up, we will look at how to properly market it. Here's a few recommended companies that we, personally, have used in the past (and currently) for our own online businesses:

Interneka Affiliate - This service allows you to fulfill TWO needs at once as it is a great affiliate tool and will track the effectiveness of your advertisements. They offer a very flexible and powerful system that is very integrated with 2checkout.com (one of our favorites for selling ebooks and online items). Interneka is absolute BEST option if you can afford the $149 startup fee and the $35 per month fee. *RECOMMENDED

Tip: When we signed up with 2checkout, they were offering a $75 discount on Interneka setup!

• Pricing:
  $149 up-front fee
  $35 per month recurring

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