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Is managing a 7search (or other PPC) Campaign Getting you Down?

Bid Maximizer

Dynamic KeywordBid Maximizer for Overture

Version: V2.0.016
Date: Nov 13, 2002

File Size: 4,299 KB.

Dynamic KeywordBid Maximizer Advance
Version: V2.00.015
Date: Nov 14, 2002

File Size: 4,272 KB.

Download Bid Maximizer 30-Day FREE Trial Now! (skip review)

Download Overture-Only Bid Maximizer 30-Day FREE Trial Now! (skip review)

 

Bid Maximizer Review

I try not to get my hopes up too high, but I was very relieved when I found Bid Maximizer and that it supported 7search. I was skeptical because GoToast also said they supported 7search, but when I signed up for an account; I found out otherwise.

However, I downloaded the FREE Trial version of Bid Maximizer to see if it "delivered." I was ecstatic to say the least! I couldn't believe it! This bid management tool works with all the major PPC engines:

7search, Overture, Google, Ah-ha, Espotting, Espotting (FR), Espotting (DE), FindWhat, Kanoodle, Sprinks, Xuppa (bay9), ePilot, Lycos, Searchfeed, and Brainfox!

At first, it took me about an hour to figure out the little nuances with the program. But now, I am finally able to set my bid rules and relax! This program has too many features to list, but here's a few of the bid management main points that absolutely made my day:

  • Supports numerous PPC search engines
  • Imports your keywords from each PPC search engine via the web (very cool!)
  • Allows you to define min / max bids for default, global, and individually
  • Automatic Bid Adjustment at specified intervals (minutes or hours)
  • Is a steal at a one-time price of $149 (500 terms) or $399 (5,000 terms)
    *The Trial version is limited to only 20 terms
  • Allows you to set rules (tons of options) on what to do to achieve optimum placement at optimum price points -always includes a "close bid gap" feature*

*For the uninitiated, a bid gap is the term used to define the situation in which one advertiser had bid an amount of let's say: $1.04/click. You bid $1.05/click to beat them. Then, for whatever reason, the other advertiser lowers their bid to $0.80/click. However, you're still paying $1.05. That's $0.25/click MORE than you need to be paying to out rank them! That's a "bid gap."

This tool saves you a TON of money by always managing your bids their optimal positions. This can add up to substantial savings, but more importantly to me; this saves a LOT of TIME!

Because of one advertiser that was constantly checking (and outbiding) me on 7search --literally every 30 minutes to an hour, I was going crazy! Now, I've always got them beat on ALL of my terms and I don't have to spend hours watching for them to outbid me again.

Obviously, I am very "gung ho" about this bid management tool, and I HIGHLY recommend it.

Please Note: The Overture-Only version only supports Overture, and the Standard version support everything EXCEPT Overture. If you need Overture and the others; you must buy both.

Download Bid Maximizer 30-Day FREE Trial Now!

Download Overture-Only Bid Maximizer 30-Day FREE Trial Now!


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